Cookie Policy
Last updated: 26 June 2026
This Cookie Policy explains how Purple Rain Investment di Stillitano Francesco ("Purple Rain Design", "we", "us") uses cookies and similar technologies on purpleraindesign.com (the "Site"), in accordance with Regulation (EU) 2016/679 (GDPR), the Italian Personal Data Protection Code (Legislative Decree 196/2003, as amended) and the Italian Data Protection Authority's Guidelines on cookies and other tracking tools of 10 June 2021. It should be read together with our Privacy Policy.
1. What are cookies?
Cookies are small text files that a website stores on your device (computer, tablet, smartphone) when you visit it. They allow the Site to function, to remember your preferences, and to collect information about how you use it. We also use similar technologies such as pixels, tags and local storage; in this policy we refer to all of them simply as "cookies".
2. Categories of cookies we use
- Strictly necessary (technical) cookies are required for the Site to work and to deliver the service you request (for example loading pages, security, and submitting the booking form). They do not require your consent.
- Functional cookies enable enhanced features such as the scheduling calendar and the video player.
- Analytics / statistics cookies help us understand how visitors use the Site so we can improve it. Where they are not anonymised, they require your consent.
- Marketing / advertising cookies are used to measure and target advertising (for example to track conversions from our social media campaigns). They require your consent. These are not currently active on the Site.
3. Cookies and third-party tools on this Site
The Site relies on a number of third-party providers. When you interact with their content, they may set their own cookies and process your data as independent or joint controllers under their own privacy policies. The main tools are listed below.
| Provider | Purpose | Category | Retention | More info |
|---|---|---|---|---|
| GoHighLevel (HighLevel, Inc.) | Hosting of the page, forms and session management | Necessary | Session and up to 12 months | Privacy |
| Calendly (Calendly LLC) | Booking widget for scheduling strategy calls | Functional | Session and up to 12 months | Privacy |
| Wistia (Wistia, Inc.) | Video player and video viewing statistics | Analytics | Up to 2 years | Privacy |
| Microsoft Clarity (Microsoft Corporation) | Behavioural analytics: heatmaps and session replay to understand how visitors use the Site | Analytics | Up to 1 year | Privacy |
4. Legal basis and consent
We install strictly necessary (technical) cookies on the basis of our legitimate interest in operating the Site, without requiring consent. For all functional, analytics and marketing cookies that are not strictly technical, we rely on your consent (Article 6(1)(a) GDPR and Article 122 of the Italian Privacy Code).
Non-technical cookies are not installed until you give consent through our cookie banner. You can grant, refuse or customise your choices, and you can withdraw your consent at any time with no effect on services that rely only on technical cookies.
5. How to manage or withdraw your consent
When you first visit the Site, a cookie banner lets you accept, reject or customise non-necessary cookies. You can change your preferences at any time by reopening the cookie settings from the banner / the "Cookie settings" link on the Site.
You can also block or delete cookies directly in your browser. Useful guides:
Disabling cookies may affect the functionality of the Site, including the booking calendar and the videos.
6. International data transfers
Some of the providers above are based outside the European Economic Area (e.g. in the United States). Where data is transferred outside the EEA, it is protected by appropriate safeguards under Chapter V GDPR, such as the European Commission's Standard Contractual Clauses and/or the EU-U.S. Data Privacy Framework. You can find details in each provider's privacy policy linked above.
7. Your rights
You have the right to access, rectify, erase, restrict and object to the processing of your personal data, the right to data portability, and the right to withdraw consent at any time. You also have the right to lodge a complaint with the Italian Data Protection Authority (Garante per la protezione dei dati personali, gpdp.it). Full details are in our Privacy Policy.
8. Changes to this Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in the tools we use or in applicable law. The "Last updated" date at the top shows the latest revision. We encourage you to review this page periodically.
9. Contact
Data Controller
Purple Rain Investment di Stillitano FrancescoVAT (P.IVA): 03900990544
Via Enrico Fermi 26, Perugia (PG), Italy
Email: [email protected]